Introducing Watercolors

The masters of watercolor—Albrecht Durer, Georgia O’Keefe, John Singer Sargent, William Turner, and James Whistler—created nuanced paintings rich with emotion. The Watercolors ceramic collection by Lunada Bay Tile pays homage to these famous artists through varied hues. Like miniature works of art, the tiles express a handcrafted, artisanal aesthetic through carefully curated color, from delicate to vibrant.

The Watercolors collection comes in two patterns and a coordinating liner. The simplicity of these shapes allows the soft brushstroke effects and colors to take center stage.

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The collection is available in five painterly hues that would work with a variety of palettes, from cool to warm.

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Another bonus: the Watercolors collection coordinates with so many other Lunada Bay Tile series, such as Mizumi Martini (below left) and Luce (below right).

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While watercolor paintings often appear simple in execution, the techniques used can take years to perfect. It can be thrilling to watch a master create an image through the careful blending of pigment and water. The Watercolors collection emulates these pretty brushstrokes for an artistic effect.

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Watercolors Post Durer
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Watercolors Picket O’Keefe
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Watercolors Picket O’Keefe

Gingerbread Contest Winners

Congratulations to the 12 winners of the 2017 Lunada Bay Tile Gingerbread House Decorating Contest!

You heard that right: there are 12 winning showrooms! We were overwhelmed with the number of creative entries we received. Everyone took such time and care to put a personal stamp on each of their designs. From classic to modern and serious to hilarious, we had a tough time choosing just one! Thank you to everyone who took the time to enthusiastically design their house and enter the contest. We were overjoyed with the big showing of community and holiday spirit.

Each of these winning projects will receive a pizza party for their showrooms. Your sales representatives will be in touch to coordinate. Again, congratulations!

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Emily Marris Joins Lunada Bay Tile as Southwest Regional Sales Manager

Emily Headshot Oct 2017Lunada Bay Tile is pleased to announce that Emily Marris has joined the company as Southwest Regional Sales Manager.

Marris will serve the Arizona, New Mexico, Southern California and Southern Nevada markets. Before joining Lunada Bay Tile, she was Territory Manager for GBI Tile + Stone.

“Emily’s experience and industry knowledge have already made her a key addition to the Lunada Bay Tile team,” said Chris Brown, North American Sales Director. “We view her role as part of an ongoing commitment to the Southwest market, and we are excited to have found a local leader who is well established in the region and shares our focus on serving customers.” 

 

Great Project Photography: Checklist for Success

In the blog series Great Project Photography, we will offer designers a variety of tips on why and how to capture professional photography for your tile design projects. 

Capturing good photos of your tile projects takes some forethought, organization and planning. Houzz recently surveyed some of the online platform’s most successful pros to learn their tried and true strategies for success.

Ready to get started? Here’s a checklist to get your photography off to the right start:

Communicating with Clients

  • Discuss the photoshoot early
    Tell your clients you want to take professional photos of the finished project at the very first meeting to set client expectations properly.
  • Put it in the contract
    Adding a release to your contract will give you the right to photograph your work. This formal agreement is one way to make sure all parties are on the same page.
  • Send a reminder
    As work begins to wrap up, remind your client that you’re excited about the upcoming photoshoot and discuss potential timeframes for the photographer to come by.

Hiring a photographer

  • Find a photographer
    People hire you because you’re an expert at what you do; the same is true for professional photographers.
  • Look at their portfolio
    Once you’ve assembled a list of potential photographers, look through their portfolio or projects. Do you like their style? Can they capture your work the way you want them to?
  • Discuss working styles
    Take your top prospects and call them to see how they work. Are they interested in outside input? Do they understand your goals? Will they work with your needs?

Shooting the Project

  • Discuss your goals
    Before the shoot, communicate your goals to your photographer so they know how you want your work to be captured. Be sure to specify any design details you want highlighted.
  • Time it right
    The best time to shoot is right after the project is completed. The space will be in pristine condition and the homeowners won’t be quite moved in yet, so it won’t be inconvenient to stage or shoot.
  • Stage the scene
    Whether you work with professional stagers or not, make sure your projects look consistent, beautiful and professional. If your space is looking sparse, use props like a bowl of lemons, bottles of sparkling water or flowers to add some character. Using a consistent palette for your props will keep the photos looking uncluttered and places the focus on your tile design work.